The Dove brand is continuing its efforts to provide a more real-to-life point of view, using a wide variety of models in the #RealBeauty campaign. That’s a point of view, and why shouldn’t somebody else have that point of view if that’s what they want?”
Reality isn’t any longer just what we see or what we know that actually exists reality becomes everything you can have through your Photoshop. “But a friend of mine back then said something that really stuck in my head: The new generation has access to all these tools where you can retouch everything yourself on your phone. He does point out that this is his own vision, not something necessarily shared across the industry or many others. Testino doesn’t claim to abstain completely from retouching – he simply explains a preference in using these tools to correct poor lighting on his part rather than more extreme aspects of photographs, or distorting his vision of reality. Models such as Tara Lynn flaunt theirs, and brands including Aerie have proven that not photoshopping their models is more desireable to their audience. Plenty of artists and photographers embrace their subjects’ flaws.
At least in photography, I try to perfect something and then destroy it so that it becomes alive.” Testino isn’t the only person to feel this way, either. “It doesn’t have a consequence at the end of the day. Perfection I find quite boring because it’s not real,” the photographer told Vogue. “To me, something without flaws isn’t exciting. Testino spoke with Vogue regarding self-image, beauty and retouching, as well as his recent work with Dove on the brand’s #RealBeauty campaign.Īs far as retouching goes, Testino doesn’t seem to be too bothered by it, though he tries not to let it be reflected too greatly in his own work. Without question, his work has added a vibrant new aspect to how fashion and beauty are viewed. Testino’s portraits earned him the nickname, “the John Singer Sargent of our times,” compliments of the National Portrait Gallery in London curator Terence Pepper. His work has filled the pages of Vogue, Harper’s Bazaar, Vanity Fair, and gone far beyond in solo exhibitions. Mario Testino stands tall among famed fashion and portrait photographers. Mario Testino Talks About Self Image, Retouching, and Dove
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